Blog

Raskin unveiled a new display system meant to resonate with today’s retailer. Las Vegas—Raskin Industries is entering 2025 with a new image, new branding, new displays, a streamlined product line and an exclusive, direct-to-dealer program for retailers in regions...

In just five years, Ultimate Floors has grown from a regional player to a burgeoning national brand in the flooring industry. And it’s not hard to see why. With a foundation built on innovation and a commitment to customer success, this family-owned business is...

Orlando—Coverings, North America’s largest global showcase of ceramic tile and natural stone, has revealed the must-see annual tile trends in commemoration of National Tile Day, February 23. The curated selection of global tile trends for 2025 spotlights a fusion of...

Calhoun, Ga.—For 96 years the Karastan brand has remained synonymous with luxury. This year, the brand is unveiling its most expansive launch to date with 43 introductions. Among these are enhancements to Karastan flooring’s existing portfolio and the debut of the...

Chicago—This year’s NeoCon theme, “Design Ahead,” will come to life through an exceptional conference program headlined by three thought leaders: Annie Jean-Baptiste, Author, Building for Everyone; Alice Rawsthorn, author of Design as an Attitude and Co-Founder of...

Atlanta—Interface, a global flooring solutions company and leader in sustainability, launched two new carpet tile collections, Material Impressions and Open Road. These collections expand the company’s i2 portfolio, which features nearly 50 carpet tile styles—inspired...

Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts presents short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance...

National Harbor, Md.—Mohawk unleashed a plethora of high-profile introductions at the Mohawk Edge Summit back in December across every category, both hard and soft surface. Then as 2024 rolled over into 2025, all retailers across the country were given access to these...

Shaw utilized its 2025 Winter Market show series—which included stops in Dallas; Dana Point, Calif.; Orlando, Fla.; and Las Vegas—to treat its retailer partners to a bevy of new products this selling season. From new innovations and formats within the COREtec line-up,...

Mohawk’s David Moore and Allana McGinnis preview Gloriana Charm, a new laminate addition to the Karastan line that drew high praise. FCNews caught up with retailers shopping The International Surface Event (TISE) 2025 show to get their first impressions of some of the...

San Diego—Cali introduced four new colors to the Pacifica luxury laminate collection, expanding its most accessible waterproof laminate flooring line. As the “Good” option in Cali’s “Good, Better, Best” luxury laminate lineup, Pacifica delivers premium durability and...

This past fall two flooring executives with more than 50 years’ combined experience in sales, marketing and brand management assumed high-profile positions. Len Andolino proved you can go home again by returning to Couristan (for the third time) to become president of...

Chicago—RYC Flooring, a distributor of durable and cost-efficient flooring solutions, announced the launch of three new products for 2025, all under the LifePlank Rigid Core Luxury Vinyl Plank (LVP) flooring brand. The new LifePlank products are premium LVP flooring...

Mansfield, Mass.—UCX has realigned its staff, specifically within the marketing and products teams. According to the company, these changes were introduced to better serve its customers, suppliers and internal teams as well as enhancing efficiency through improved...

Las Vegas—The National Floorcovering Alliance (NFA) vendor showcase has followed a familiar script over the years: Exhibitor turnout grows, and NFA members bring more staff to cover their bases. This year’s show featured a record 50 vendors, a testament to the...

Much to the chagrin of California flooring retailers, differential assessments currently charged on all carpet sold in the Golden State increased on Feb. 1. Following CalRecycle approval, the new amounts are as follows: Broadloom less than 10% post-consumer content...

Last Vegas—Roomvo, an innovator in the website and room visualizer space, officially announced its acquisition of QFloors, a leading flooring software company, during a press conference here ahead of the kickoff of Surfaces 2025. “This is the biggest investment we’ve...

Las Vegas—For the third consecutive year Mohawk was a multiple winner in the 2025 Best of Surfaces competition, a contest cosponsored by Floor Covering News and Informa Exhibitions, which owns and operates The International Surface Event (TISE). Mohawk and its...

Dear Diary, I know I seem to say this every year, but once again it was over in a blink of an eye. The months leading up to Surfaces are grueling, you prepare for three days of exhilaration and exhaustion and—just like that—it’s over. You get off a plane one day and...

Crossville, Tenn.—Crossville is introducing its first line of wood-look porcelain tiles created especially for residential interiors and exteriors. The visual of American-made Rural Retreat is inspired by the timelessness of “live sawn” natural white oak—which...

Washington, D.C.—Flooring industry leaders have announced the return of the Flooring Sustainability Summit, set for July 16-17, here. Building on the success of last year’s inaugural event, the 2025 Summit will be hosted by prominent associations representing the full...

Mechelle Bliss Bloomington, Minn.—All Surfaces, a distributor and leader in flooring solutions, has welcomed Mechelle Bliss as the company’s new commercial business development specification manager. With a proven track record in sales, project management and business...

The industry was taken somewhat by surprise when Tom Sullivan, the embattled founder of LL Flooring (formerly Lumber Liquidators) swooped in at the 11th hour to reacquire the company and revert to the original name after the several failed attempts at a takeover. As...

In late 2022, Sarasota, Fla.-based Floors4Pros received an order for materials. The sale was made over the phone, a DocuSign was sent and signed and two young men arrived to pick up the order with their truck, paying for it by credit card. Approximately 10 days later,...

Brian Carson Mountville, Pa.—AHF Products announced the departure of Brian Carson, president and CEO, following a successful six-year tenure at the helm of the company. Carson has elected to assume a new role outside the flooring industry. Brent Emore, AHF’s chief...

Exeter, N.H.—We Cork announced the launch of its brand-new website, which is now live. “We are excited for customers to experience our completely new look and design, featuring dynamic product filtering and product pages from which they can visualize, order samples...

Louisville, Ky.—Louisville Tile announced the launch of Fret, a new collection of wall tile within its Wilcox Fifty Five program. Fret features an elongated 2 x 16 subway tile format with a glossy finish, offering a modern twist on a timeless classic. It is also...

Santa Cruz San Diego—Cali has launched the Santa Cruz collection, billed as the brand’s most realistic luxury laminate yet. Designed to elevate modern living, Santa Cruz blends hardwood realism with exceptional performance. “Santa Cruz represents a big leap forward...

St. Louis, Mo.—Showroom Pricing, a leading flooring showroom software, has rolled out a powerful new set of updates designed to improve speed, streamline sample management and provide more customization for flooring professionals. These latest enhancements reflect...

Calhoun, Ga.—Mohawk is enhancing its Edge partner program to improve the experience of specialty retail partners and to help them grow their customer base and increase revenue. According to Mohawk, retail partners can win in their markets through Edge Stores, Edge...

Social media marketing is nothing new. Facebook (2.9 billion active users), YouTube (2.7 billion), Instagram (2 billion) and TikTok (1.2 billion) are among the top five most popular social media platforms in the U.S. While these platforms may be somewhat volatile...

Flooring retailers have dealt with a lot these past two years—from sluggish showroom traffic to stubbornly high mortgage rates that have led to subdued sales. Put together, it’s enough angst to keep a dealer tossing and turning at night. To that end, FCNews polled a...

While the industry is turning the page on a new year, there are still lingering issues that stand to impact the flooring industry. For example, what’s going to happen with interest rates? How will new policies affect the manufacturing sector, labor and the economy as...

Kaisersesch, Germany—Classen Group, producer of flooring and wall coverings, alongside i4F, a group of companies providing patents and technologies to the flooring industry, announced the strengthening of its long-standing patent partnership with the addition of...

With tax season approaching, it’s time to start thinking about deductions you might be able to take on your 2024 tax returns. A big one for small business is the qualified business income deduction (QBI), a tax deduction that allows eligible self-employed and...

St. Charles, Mo.—T&F Lumber Company has earned the NWFA/NOFMA Mill Certification from the National Wood Flooring Association (NWFA). “NWFA is pleased to welcome T&F Lumber Company to the NWFA/NOFMA certification program,” said Michael Martin, NWFA president...

Jacksonville, Fla.—Cain & Bultman, a leading distributor of commercial and residential flooring, has recently joined Fuse Alliance, a collaborative network of commercial flooring contractors. “We are incredibly proud to join the esteemed Fuse Alliance network,”...

Dalton—FCITS (Flooring Consultants and Inspection Training Services) has announced its upcoming Complete Flooring Inspector Certification Course, taking place from March 3–7, here. This course includes interactive, hands-on training guided by CFI master...

Grant Davidson (left), John Sanders (middle), Bill Griese (right). Ílhavo, Portugal—The Tile Council of North America (TCNA) recently honored John Sanders for 22 years of service to the International Organization for Standardization’s Technical Committee 189 (ISO/TC...

Dalton—The World Floor Covering Association (WFCA) released a new “Tuesday Tips” this week. In the series, WFCA experts presents short video tips for improving customer service and optimizing staff performance. In the end, it’s all about understanding the importance...

Las Vegas—There was a sense of optimism that permeated Mandalay Bay Convention Center during Surfaces ’25 that was hard to miss. Coming off two lackluster years for the flooring industry, manufacturers and retailers are clearly ready to turn the page and embrace...

Floor Covering News asks Joe Young and Eric Ruppert of Engineered Floors, “What are you excited to share at Surfaces 2025?” Watch as Young and Ruppert share their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025:...

Floor Covering News asks Brad Guthrie and Rebecca Whitaker of Lions Floor, “What are you excited to share at Surfaces 2025?” Watch as Guthrie and Whitaker share their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE...

Floor Covering News asks Fredrik Alfredsson of Bjelin, “What are you excited to share at Surfaces 2025?” Watch as Alfredsson shares his organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: Bjelin appeared first on...

Floor Covering News asks Laetitia Kimblad of Välinge, “What are you excited to share at Surfaces 2025?” Watch as Kimblad shares their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: Välinge appeared first on...

Floor Covering News asks Tina Crossland of WECORK, “What are you excited to share at Surfaces 2025?” Watch as Crossland shares her organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: WECORK appeared first on Floor...

Floor Covering News asks Volkan Yazici of ADO/EUROPINE, “What are you excited to share at Surfaces 2025?” Watch as he shares his organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: ADO/EUROPINE appeared first on...

Floor Covering News asks Jason Surratt and Lauren Schnakenberg of Tarkett, “What are you excited to share at Surfaces 2025?” Watch as Surratt and Schnakenberg share their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at...

Floor Covering News asks Madison Adams Elliott and Dennis Layne of Palziv, “What are you excited to share at Surfaces 2025?” Watch as Elliott and Layne share their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025:...

Floor Covering News asks Kelli Widdifield of Mohawk, “What are you excited to share at Surfaces 2025?” Watch as Widdifield shares her organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: Mohawk appeared first on...

Floor Covering News asks Liz Crow and Kenny Michael of Shaw, “What are you excited to share at Surfaces 2025?” Watch as Crow and Michael share their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: Shaw...

Floor Covering News asks Justin Wirpel of Flooring OS, “What are you excited to share at Surfaces 2025?” Watch as Wirpel shares their organization’s mission and how it’s impacting the flooring community. The post FCNEWS LIVE at TISE 2025: Flooring OS appeared first on...

Single moms in the flooring industry balance the demands of family life while excelling in a dynamic and competitive field. These women often bring exceptional organizational skills, empathy and creative problem solving to their roles. Their unique perspective allows...

Every two weeks, FCNews seeks out flooring retailers across the country to offer their advice on hot topics of the day. This week, we asked: What will be the ‘hot’ product of 2025? Here are their responses: “My guess is that we will see an overall surge of “natural...

Tsunami New Smyrna Beach, Fla.—True Touch, a supplier of high-performance, waterproof flooring with a focus on sustainability, announced its strategic partnership with Certified Carpet, a Pittsburgh, Pa.-based distributor. This collaboration will facilitate the...

David Gross, executive director, said the new INSTALL warranty contractors will strengthen the organization’s mission. Washington, D.C.—INSTALL, the North American leader in floor covering installation training and certification, has appointed three new INSTALL...

Dave and Jenny Marrs Las Vegas—HGTV’s “Fixer to Fabulous” stars, Dave and Jenny Marrs, have been selected to lead an informative session at the 2025 International Builders Show, explaining the value of hardwood flooring for both home builders and buyers. This event is...

Dalton—J+J Flooring has unveiled Into the Woods, its latest LVT collection, inspired by the Scandinavian approach to prioritize balance and simplicity. Recharge and Retreat both feature wood grain patterns in 9 x 48 modular planks, 3mm or 5mm choice of thickness....

Urbanfloors’ new showroom. In the world of home improvement, hardwood flooring remains one of the most timeless and sought-after choices. Whether you’re selling to contractors, interior designers or homeowners, creating an eye-catching showroom is key to standing out...

Dalton—Due to the recent tariffs levied against products imported from China by the current administration, Emser Tile has adjusted its prices accordingly. Effective today, there will be an 8% increase on the price of Emser Tile’s Chinese-sourced products. This...