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Sales trainers teach dozens of tactics to overcome price objections. Here is what most of the tactics have in common: They are only deployed once the price objection is raised. It involves a phrase that’s supposed to either: a) make the prospect OK with a higher...

Naples, Fla.—The opulent Ritz-Carlton Naples set the stage for an elevated convention experience for the 265 attendees at the American Home Surfaces Group (AHSG)/Commercial USA biannual meeting. The alliance of independent floor covering retailers (AHSG) and flooring...

Some industry giants who have spent the majority of their professional lives keenly focused on conceptualizing, developing and marketing groundbreaking products and innovations would be perfectly content to ride off into the sunset after a string of successes. Don...

AHF Products’ ‘Shining Star’ took first-place honors. From left: AHF’s Todd Steele, Tracey Roesch and Tyler Shoemaker. New York—The artistic talents of flooring suppliers were on full display at ConsoCon 2024 as vendors created works of art—in some cases out of...

When Eternity Flooring first burst onto the scene in the U.S. market nearly 20 years ago, its primary product offering consisted of flooring products made in China: laminate flooring, LVT and engineered hardwood, with WPC and rigid core/SPC added later on. While the...

Huntsville, Alabama—The Floor Covering Education Foundation (FCEF), in partnership with the Alabama Community College System (ACCS) Innovation Center, Drake State Community College and the Industry Task Force, announced the completion of its first pilot cohort for the...

This year is just blowing by. We’re quickly approaching the end of 2024, and the holiday season will soon be upon us. It all feels a bit overwhelming. I’m also facing another birthday this month, and it’s hard to believe how quickly time has passed. It feels like I’m...

You know, our business and yours are more alike than you may realize. We both have customers and we both have vendors (suppliers). Our success is tied to our reputation, providing value and delivering on our promises. Sound familiar? Your vendors are primarily floor...

National Harbor, Md.—Organizational health remains a continuing theme for FEI Group as it hosted its annual convention here last month. Three specific areas were focal points this year—generational transfer of leadership, data and talent—and this focus extended across...

Orlando–The success of the combined CFI-FCICA annual convention here can be measured in several ways. Start with the numbers: This year’s meeting drew 350 attendees, up from last year, including 82 first-time attendees. What’s more, exhibitor attendance was up 45%, a...

With few exceptions, flooring distributors will close out 2024 on a down note as a confluence of events—inflation, high interest rates, international turmoil and presidential election jitters—combined to suppress business for many top wholesalers. “It’s not overly...

New York, N.Y.—On October 5, the Floor Covering Industry Foundation (FCIF) held its gala at the magnificent Gotham Hall, where guests were treated to an unforgettable evening of celebration and philanthropy, honoring the lifetime achievements of Sy Cohen, Dan Frierson...